Welcome to JCPRsays, JCPR’s musings on brands, the PR industry and anything else that inspires us along the way.

15 02 2012
Traditional vs Social Media

  Dan Sabbagh, the Guardian’s omnipotent media editor, said in his leader column earlier this week that Twitter is just the place to break news that won’t hold for long, making the point that it cannot compete with traditional media, such as newspapers and broadcast channels, when it comes to proper in-depth reporting.  Apercu, this [...]

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15 02 2012
A Bigger Picture

By Maxine and Ryan It might be the coldest and (for some) the most depressing time of year, (lack of sun, Christmas holidays long forgotten and for the singles amongst us, the dreaded Valentine’s Day!) however, the first few months of this year has also brought one of the most hotly anticipated and popular exhibitions [...]

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20 01 2012
Give a Little Give a Lot

Think back to your journey into work this morning. Did someone smile at you, wish you a good morning, give up their seat to you on the train or give you the 20p you so desperately needed for the coffee that’s going to keep you going through the day?! No, not ringing any bells? When [...]

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19 01 2012
Trust No-one. Unless they did it first.

Guest post by Alex E. So, four months ago I became a dad for the first time. And let’s be clear – it’s awesome. I love it. But why should you care about that? Well, mostly, you shouldn’t. But indulge me and keep reading for a moment because one thing that might be of interest, [...]

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18 01 2012
Congratulations…You Made it

Phew! It’s Wednesday January 17th, which means that, by the mere fact you are reading this, you have made it past the supposed ‘most depressing day of the year’. This is the third Monday in January when reality really hits home – Christmas is a distant memory, the nights are long, dark and cold and consumers everywhere feel [...]

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