Welcome to JCPRsays, JCPR’s musings on brands, the PR industry and anything else that inspires us along the way.

Guest post from Layla McDonald…our lovely Pimlico Academy student. Edelman has partnered with Pimlico Academy, offering work experience to students so they can get a glimpse into the world of PR. I have to admit, before coming to work with Edelman for a week, I had limited knowledge of what PR was about and what [...]
read more“You must remember this, a kiss is still a kiss, a sigh is just a sigh, the fundamental things apply, as time goes by…” Love is in the air at Burberry this summer. The fashion house has partnered with Google to bring a bit of romance back into our e-communication by re-engineering the postcard and [...]
read moreSome of you may or may not know that this Saturday night I took part in the Nightrider 2013 – a 100km night cycle ride around London. So whilst you were out partying/tucked up in bed I was madly peddling around the sites of London. Starting at midnight, the route took us around some of [...]
read moreBy Joe Lamb: I’m sure that everyone has seen the current marketing campaign Coca-Cola is running across their bottles and cans, encouraging consumers to pick up a personalised bottle and ‘share a coke’ with a friend. In case you haven’t seen it, find all the information here. How can you possibly trump that social soda [...]
read moreLanding on my desk this morning was a gorgeous box containing Chanel’s brand new mascara – Le Volume De Chanel. This wasn’t out of nowhere; through my subscription to Stylist I was offered a free sample just by entering my address details. Simple. As a beauty enthusiast often guilty of sampling the latest make-up trends, [...]
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